Business History Books » Business Plans » Bad PR for Cruise Industry !!!
Bad PR for Cruise Industry !!!
Question:
Let me try and ask just one question and hope that you can possibly come up with a sensible answer for all of us. Why do you hate the cruise industry so much that you feel the need to come into a newsgroup dedicated to the concept of cruising to do nothing but trash this lifestyle? You can’t actually think that it is appreciated in the least bit when you post nothing but tilted views that ‘prove’ we are wrong in our choice of vacations. One can only come to the conclusion that you do so just to fulfill some sort or warped desire to be noticed. Jim
> "Cruise ship (industry): When one cruise ship after another brought
Drivel snipped
Response:
Not everything in the group is appreciated by everyone. I don’t read all the Carnival stuff. That doesn’t mean it doesn’t belong here. To some, his comments might seem like drivel. To others it might not. I guess I’m not sure why someone like you or me should get to decide… unless it goes against the charter. If you don’t want to read his stuff… ignore it. I ignore most of what he writes. But I think he should be able to post it. If it’s within charter. Besides… you never know if he’ll actually find something important. Everything about the cruise industry isn’t positive. By learning the negatives (things like dumping oil, or Norwalk Virus) we may be able to help improve things. Or take the protections necessary to have a good vacation. –Tom – Hide quoted text — Show quoted text – > Let me try and ask just one question and hope that you can possibly come up > with a sensible answer for all of us. Why do you hate the cruise industry so > much that you feel the need to come into a newsgroup dedicated to the > concept of cruising to do nothing but trash this lifestyle? You can’t > actually think that it is appreciated in the least bit when you post nothing > but tilted views that ‘prove’ we are wrong in our choice of vacations. One > can only come to the conclusion that you do so just to fulfill some sort or > warped desire to be noticed. > Jim > "Cruise ship (industry): When one cruise ship after another brought > Drivel snipped
Response:
Hey, Tom. I skip all the references to Alaska and Bermuda because our immediate plans don’t call for cruising to those itineraries. I read the stuff that interests me and I never try to tell folks what they can or cannot post. Ermalee – Hide quoted text — Show quoted text – > Not everything in the group is appreciated by everyone. > I don’t read all the Carnival stuff. That doesn’t mean it doesn’t > belong here. > To some, his comments might seem like drivel. To others it might not. > I guess I’m not sure why someone like you or me should get to decide… > unless it goes against the charter. > If you don’t want to read his stuff… ignore it. I ignore most of what > he writes. But I think he should be able to post it. If it’s within > charter. > Besides… you never know if he’ll actually find something important. > Everything about the cruise industry isn’t positive. By learning the > negatives (things like dumping oil, or Norwalk Virus) we may be able to > help improve things. Or take the protections necessary to have a good > vacation. > –Tom > Let me try and ask just one question and hope that you can possibly come up > with a sensible answer for all of us. Why do you hate the cruise industry so > much that you feel the need to come into a newsgroup dedicated to the > concept of cruising to do nothing but trash this lifestyle? You can’t > actually think that it is appreciated in the least bit when you post nothing > but tilted views that ‘prove’ we are wrong in our choice of vacations. One > can only come to the conclusion that you do so just to fulfill some sort or > warped desire to be noticed. > Jim > > "Cruise ship (industry): When one cruise ship after another brought > Drivel snipped
Response:
Okay, but you also understand that most of what you post is very outdated, in violation of copyright laws, rumors (not news), and some out and out yellow journalism. I think both sides should be printed, but only information that is factual and not something that has been twisted so much as to resemble little actual truth. This is what the newsgroup is for as far as I can see, the SHARING of information, not the publishing of articles that are intent on doing nothing more than destroying the concept of cruising. I would much rather see something that one personally experiences, good and bad, than a published and copyrighted pile of garbage from someone who is doing nothing but spreading hateful rumors and taking advantage of peoples fears. Jim
– Hide quoted text — Show quoted text -> Let me try and ask just one question and hope that you can possibly > come up with a sensible answer for all of us. Why do you hate the >snip > I will try my best to answer your question. > I do not hate the cruise industry. I have cruised before and will do so > again. Bad weather aside, I have always had an excellent time. > OK, so why do I post these "negative" stories? The bottom line answer > is to share information. As you said, the group is dedicated to > cruising. Everything I post is on-topic. > Frankly, the people who make their living selling cruises do them > selves a disservice in this news group. Posting only press releases and > ignoring "bad" news about the industry is a poor business strategy in > my opinion. > You guys should post the "bad" news, debunk it and move on. > I keep posting this stuff because no one else is doing it and it is > comical to watch the travel pros try to ignore the news or pretend it > never happened. > Most people can see these posts for what they are; information about > cruising.
Response:
> Let me try and ask just one question and hope that you can possibly come up > with a sensible answer for all of us. Why do you hate the cruise industry so > much that you feel the need to come into a newsgroup dedicated to the > concept of cruising to do nothing but trash this lifestyle? You can’t > actually think that it is appreciated in the least bit when you post nothing > but tilted views that ‘prove’ we are wrong in our choice of vacations. One > can only come to the conclusion that you do so just to fulfill some sort or > warped desire to be noticed.
While I think that Steinbrenner is a bit of a one-note johnny, it is importannt to be aware of the downside and impact of our preferred vacations (including positive impact) as well as the fun. Julie — Check out my Traval Pages (non-commercial) at http://www.dragonsholm.org/travel.htm
Response:
SFB, I just responded to another of your false claims as follows: Hey, Chucky, I wish I had you on my first cruise since you never care to list your experience when you criticize. My first was an 11 day cruise aboard a ship called the "Marine Carp", nicknamed, after almost 50 years, the "Gefilte Fish". It took me, and a thousand or more of my military brethren from New Jersey to Hamburg, Germany in early 1955. The North Atlantic in March is rough. Ask Mary Ann Rizzo about her trans-Atlantic maiden crossing on Crystal Symphony in 1996. Never missed a meal. Couldn’t walk straight when we disembarked in Hamburg, but never missed a meal and never lost one that I had eaten. I have never missed nor lost a meal since.. My late wife was a juvenile brittle diabetic, and while she was sick for a couple of days on our 1970 Leonardo DaVinci cruise, she never missed a meal and she never lost one. My daughter has an inner ear problem, and she is hearing impaired and travels with a guide dog, yet she has never missed not lost a meal that she has consumed. We should be the poster children for your rant against today’s cruise ships, yet you cannot attribute any of your fraudulent claims to us. — DG in Cherry Hill, NJ
– Hide quoted text — Show quoted text -> "Cruise ship (industry): When one cruise ship after another brought > home sick passengers, and decontamination measures failed to halt the > spread of the virus, the cruise industry should have come together and > established solid plans for "clean ships and healthy trips." Instead, > its poorly coordinated response to a mushrooming problem has compounded > the situation. " > Stanton Crenshaw Names PR Hits and Misses of 2002 > Jump to first matched term > Pop Diva, Controversial Diet Regime and an Entrepreneurial Airline Come > Out on Top; Cruise Ships, Top Television Network and National Golf > Course Strike Out > NEW YORK, Dec. 23 /PRNewswire/ — Stanton Crenshaw Communications, a > full-service, mid-sized strategic public relations firm today announced > the year’s most successful leaders, companies, events and products, > while also identifying the bloopers and blunders that saturated the > media and cocktail circuit in 2002. The agency’s year-end "PR Hits and > Misses" list takes a closer look at the role communications play in > everything from company mergers, album releases, product launches and > politics. > Below are Stanton Crenshaw’s 2002 "PR Hits and Misses:" > Hits > Mariah Carey: In the tradition of her heroine anthems, Carey made a > successful comeback through an exquisitely orchestrated series of > appearances to support her new album and label. She stayed "on- > message," maintaining that her collapse was due to exhaustion rather > than emotional or substance problems, projecting both honesty and a > little bit of ‘tude that one would expect of a true diva. > Apple computers: The iswitch ad campaign created ripples, then waves, > among both the tech-savvy and newbies, with editorial coverage fueling > imitations and parodies across the Web and on national television. A > terrific example of message extension through "free" media. > JetBlue: The company’s dynamic CEO and "rags to riches" story was used > to full effect in the editorial media, propelling the airline through > the 9/11 crisis and into a successful IPO. > National Hockey League: The League used brains rather than brawn to > handle the death of a 14-year-old girl who was fatally struck in the > head with a hockey puck during a game. It handled the tragedy with > sensitivity and straightforwardness, then moved to take measures > designed to lower the risk of injuries in the future. > Atkins Diet: In the "full circle" department, The Atkins Diet found > redemption by working its network of true believers. Ridiculed for > years by the professional community, it took advantage of positive word- > of-mouth among "heavyweights" even before new research showed that it > might be less harmful than previously thought! > Compaq / HP Merger: Carly Fiorina and her management team successfully > navigated through media’s often dark waters to manage ongoing disputes > with the Hewlett family, all while keeping the company on track. This > skillful balancing act contributed to successful earnings in Q3 and > much calmer publicity waters. > Runner Up: > The "Vanguard Concept": In 2002, the established the Vanguard brand was > positioned as the "anti-Wall Street" investment firm focused on > providing solid, unconflicted investment advice. Through PR and > advertising, Vanguard successfully communicated an image of being free > from the current scandals plaguing Wall Street. > Misses > ABC’s handling of the David Letterman negotiation: The network shot > itself in the foot when news leaked that Koppel’s time slot was being > dangled to lure David Letterman to ABC. Its failure to address and > resolve the situation quickly — coupled with Dave’s ambivalence — > angered the news elite and made ABC executives look inept. > Vivendi’s Messier: Messier won points in the US media for his colorful > personality and enthusiasm for all things American, but unfortunately, > he spent his time on personal publicity rather than articulating a > strategic plan for the business. > Harry Belafonte: When the actor-turned-activist likened Colin Powell to > a "house slave" he succeeded only in offending everyone and undermining > his own credibility. > America West: After pilots were charged for operating an airplane while > intoxicated, a woman was removed from an American West flight after she > was overheard making a joke about the incident. Not only did America > West make a bad situation worse, but it looked thin-skinned and petty > when the story went national. > Hootie Johnson, Chairman of Augusta National Golf Course: Hootie and > Augusta National won points for taking sole responsibility for the > Club’s policy excluding women members, but the Club might have > preempted the entire mess by proactively changing its policy on its own > terms. Even if they reverse the policy next year, it will look like > they caved under pressure. > Cruise ship (industry): When one cruise ship after another brought home > sick passengers, and decontamination measures failed to halt the spread > of the virus, the cruise industry should have come together and > established solid plans for "clean ships and healthy trips." Instead, > its poorly coordinated response to a mushrooming problem has compounded > the situation. > If you would like to schedule an interview with a principal from > Stanton Crenshaw please contact Helen Medvedovsky at 212-780-1900. > About Stanton Crenshaw Communications > Stanton Crenshaw Communications (http://www.stantoncrenshaw.com) is a > full-service, mid-sized strategic public relations firm with strong > specialty expertise in financial services, healthcare, technology, > business-to-business, public affairs, corporate communications and > brand marketing. Led by public relations veterans Alex Stanton and > Dorothy Crenshaw, the firm is headquartered in New York City and > employs 50 top industry professionals. > MAKE YOUR OPINION COUNT – Click Here > http://tbutton.prnewswire.com/prn/11690X44945097 > SOURCE Stanton Crenshaw Communications > /CONTACT: Helen Medvedovsky, +1-212-780-1900, ext. 534, > /Web site: http://www.stantoncrenshaw.com/
Response:
In this instance only a single small paragraph of a 7k message was on topic. Why not just include a link to the entire article — Greg (Remove the ‘.invalid’ twice to send Email)
. – Hide quoted text — Show quoted text -> OK, so why do I post these "negative" stories? The bottom line answer > is to share information. As you said, the group is dedicated to > cruising. Everything I post is on-topic.
Response:
Let me try and ask just one question and hope that you can possibly come up with a sensible answer for all of us. Why do you hate the cruise industry so much that you feel the need to come into a newsgroup dedicated to the concept of cruising to do nothing but trash this lifestyle? You can’t actually think that it is appreciated in the least bit when you post nothing but tilted views that ‘prove’ we are wrong in our choice of vacations. One can only come to the conclusion that you do so just to fulfill some sort or warped desire to be noticed. Jim
> "Cruise ship (industry): When one cruise ship after another brought
Drivel snipped
Response:
Not everything in the group is appreciated by everyone. I don’t read all the Carnival stuff. That doesn’t mean it doesn’t belong here. To some, his comments might seem like drivel. To others it might not. I guess I’m not sure why someone like you or me should get to decide… unless it goes against the charter. If you don’t want to read his stuff… ignore it. I ignore most of what he writes. But I think he should be able to post it. If it’s within charter. Besides… you never know if he’ll actually find something important. Everything about the cruise industry isn’t positive. By learning the negatives (things like dumping oil, or Norwalk Virus) we may be able to help improve things. Or take the protections necessary to have a good vacation. –Tom – Hide quoted text — Show quoted text – > Let me try and ask just one question and hope that you can possibly come up > with a sensible answer for all of us. Why do you hate the cruise industry so > much that you feel the need to come into a newsgroup dedicated to the > concept of cruising to do nothing but trash this lifestyle? You can’t > actually think that it is appreciated in the least bit when you post nothing > but tilted views that ‘prove’ we are wrong in our choice of vacations. One > can only come to the conclusion that you do so just to fulfill some sort or > warped desire to be noticed. > Jim > "Cruise ship (industry): When one cruise ship after another brought > Drivel snipped
Response:
Hey, Tom. I skip all the references to Alaska and Bermuda because our immediate plans don’t call for cruising to those itineraries. I read the stuff that interests me and I never try to tell folks what they can or cannot post. Ermalee – Hide quoted text — Show quoted text – > Not everything in the group is appreciated by everyone. > I don’t read all the Carnival stuff. That doesn’t mean it doesn’t > belong here. > To some, his comments might seem like drivel. To others it might not. > I guess I’m not sure why someone like you or me should get to decide… > unless it goes against the charter. > If you don’t want to read his stuff… ignore it. I ignore most of what > he writes. But I think he should be able to post it. If it’s within > charter. > Besides… you never know if he’ll actually find something important. > Everything about the cruise industry isn’t positive. By learning the > negatives (things like dumping oil, or Norwalk Virus) we may be able to > help improve things. Or take the protections necessary to have a good > vacation. > –Tom > Let me try and ask just one question and hope that you can possibly come up > with a sensible answer for all of us. Why do you hate the cruise industry so > much that you feel the need to come into a newsgroup dedicated to the > concept of cruising to do nothing but trash this lifestyle? You can’t > actually think that it is appreciated in the least bit when you post nothing > but tilted views that ‘prove’ we are wrong in our choice of vacations. One > can only come to the conclusion that you do so just to fulfill some sort or > warped desire to be noticed. > Jim > > "Cruise ship (industry): When one cruise ship after another brought > Drivel snipped
Response:
Okay, but you also understand that most of what you post is very outdated, in violation of copyright laws, rumors (not news), and some out and out yellow journalism. I think both sides should be printed, but only information that is factual and not something that has been twisted so much as to resemble little actual truth. This is what the newsgroup is for as far as I can see, the SHARING of information, not the publishing of articles that are intent on doing nothing more than destroying the concept of cruising. I would much rather see something that one personally experiences, good and bad, than a published and copyrighted pile of garbage from someone who is doing nothing but spreading hateful rumors and taking advantage of peoples fears. Jim
– Hide quoted text — Show quoted text -> Let me try and ask just one question and hope that you can possibly > come up with a sensible answer for all of us. Why do you hate the >snip > I will try my best to answer your question. > I do not hate the cruise industry. I have cruised before and will do so > again. Bad weather aside, I have always had an excellent time. > OK, so why do I post these "negative" stories? The bottom line answer > is to share information. As you said, the group is dedicated to > cruising. Everything I post is on-topic. > Frankly, the people who make their living selling cruises do them > selves a disservice in this news group. Posting only press releases and > ignoring "bad" news about the industry is a poor business strategy in > my opinion. > You guys should post the "bad" news, debunk it and move on. > I keep posting this stuff because no one else is doing it and it is > comical to watch the travel pros try to ignore the news or pretend it > never happened. > Most people can see these posts for what they are; information about > cruising.
Response:
> Let me try and ask just one question and hope that you can possibly come up > with a sensible answer for all of us. Why do you hate the cruise industry so > much that you feel the need to come into a newsgroup dedicated to the > concept of cruising to do nothing but trash this lifestyle? You can’t > actually think that it is appreciated in the least bit when you post nothing > but tilted views that ‘prove’ we are wrong in our choice of vacations. One > can only come to the conclusion that you do so just to fulfill some sort or > warped desire to be noticed.
While I think that Steinbrenner is a bit of a one-note johnny, it is importannt to be aware of the downside and impact of our preferred vacations (including positive impact) as well as the fun. Julie — Check out my Traval Pages (non-commercial) at http://www.dragonsholm.org/travel.htm
Response:
SFB, I just responded to another of your false claims as follows: Hey, Chucky, I wish I had you on my first cruise since you never care to list your experience when you criticize. My first was an 11 day cruise aboard a ship called the "Marine Carp", nicknamed, after almost 50 years, the "Gefilte Fish". It took me, and a thousand or more of my military brethren from New Jersey to Hamburg, Germany in early 1955. The North Atlantic in March is rough. Ask Mary Ann Rizzo about her trans-Atlantic maiden crossing on Crystal Symphony in 1996. Never missed a meal. Couldn’t walk straight when we disembarked in Hamburg, but never missed a meal and never lost one that I had eaten. I have never missed nor lost a meal since.. My late wife was a juvenile brittle diabetic, and while she was sick for a couple of days on our 1970 Leonardo DaVinci cruise, she never missed a meal and she never lost one. My daughter has an inner ear problem, and she is hearing impaired and travels with a guide dog, yet she has never missed not lost a meal that she has consumed. We should be the poster children for your rant against today’s cruise ships, yet you cannot attribute any of your fraudulent claims to us. — DG in Cherry Hill, NJ
– Hide quoted text — Show quoted text -> "Cruise ship (industry): When one cruise ship after another brought > home sick passengers, and decontamination measures failed to halt the > spread of the virus, the cruise industry should have come together and > established solid plans for "clean ships and healthy trips." Instead, > its poorly coordinated response to a mushrooming problem has compounded > the situation. " > Stanton Crenshaw Names PR Hits and Misses of 2002 > Jump to first matched term > Pop Diva, Controversial Diet Regime and an Entrepreneurial Airline Come > Out on Top; Cruise Ships, Top Television Network and National Golf > Course Strike Out > NEW YORK, Dec. 23 /PRNewswire/ — Stanton Crenshaw Communications, a > full-service, mid-sized strategic public relations firm today announced > the year’s most successful leaders, companies, events and products, > while also identifying the bloopers and blunders that saturated the > media and cocktail circuit in 2002. The agency’s year-end "PR Hits and > Misses" list takes a closer look at the role communications play in > everything from company mergers, album releases, product launches and > politics. > Below are Stanton Crenshaw’s 2002 "PR Hits and Misses:" > Hits > Mariah Carey: In the tradition of her heroine anthems, Carey made a > successful comeback through an exquisitely orchestrated series of > appearances to support her new album and label. She stayed "on- > message," maintaining that her collapse was due to exhaustion rather > than emotional or substance problems, projecting both honesty and a > little bit of ‘tude that one would expect of a true diva. > Apple computers: The iswitch ad campaign created ripples, then waves, > among both the tech-savvy and newbies, with editorial coverage fueling > imitations and parodies across the Web and on national television. A > terrific example of message extension through "free" media. > JetBlue: The company’s dynamic CEO and "rags to riches" story was used > to full effect in the editorial media, propelling the airline through > the 9/11 crisis and into a successful IPO. > National Hockey League: The League used brains rather than brawn to > handle the death of a 14-year-old girl who was fatally struck in the > head with a hockey puck during a game. It handled the tragedy with > sensitivity and straightforwardness, then moved to take measures > designed to lower the risk of injuries in the future. > Atkins Diet: In the "full circle" department, The Atkins Diet found > redemption by working its network of true believers. Ridiculed for > years by the professional community, it took advantage of positive word- > of-mouth among "heavyweights" even before new research showed that it > might be less harmful than previously thought! > Compaq / HP Merger: Carly Fiorina and her management team successfully > navigated through media’s often dark waters to manage ongoing disputes > with the Hewlett family, all while keeping the company on track. This > skillful balancing act contributed to successful earnings in Q3 and > much calmer publicity waters. > Runner Up: > The "Vanguard Concept": In 2002, the established the Vanguard brand was > positioned as the "anti-Wall Street" investment firm focused on > providing solid, unconflicted investment advice. Through PR and > advertising, Vanguard successfully communicated an image of being free > from the current scandals plaguing Wall Street. > Misses > ABC’s handling of the David Letterman negotiation: The network shot > itself in the foot when news leaked that Koppel’s time slot was being > dangled to lure David Letterman to ABC. Its failure to address and > resolve the situation quickly — coupled with Dave’s ambivalence — > angered the news elite and made ABC executives look inept. > Vivendi’s Messier: Messier won points in the US media for his colorful > personality and enthusiasm for all things American, but unfortunately, > he spent his time on personal publicity rather than articulating a > strategic plan for the business. > Harry Belafonte: When the actor-turned-activist likened Colin Powell to > a "house slave" he succeeded only in offending everyone and undermining > his own credibility. > America West: After pilots were charged for operating an airplane while > intoxicated, a woman was removed from an American West flight after she > was overheard making a joke about the incident. Not only did America > West make a bad situation worse, but it looked thin-skinned and petty > when the story went national. > Hootie Johnson, Chairman of Augusta National Golf Course: Hootie and > Augusta National won points for taking sole responsibility for the > Club’s policy excluding women members, but the Club might have > preempted the entire mess by proactively changing its policy on its own > terms. Even if they reverse the policy next year, it will look like > they caved under pressure. > Cruise ship (industry): When one cruise ship after another brought home > sick passengers, and decontamination measures failed to halt the spread > of the virus, the cruise industry should have come together and > established solid plans for "clean ships and healthy trips." Instead, > its poorly coordinated response to a mushrooming problem has compounded > the situation. > If you would like to schedule an interview with a principal from > Stanton Crenshaw please contact Helen Medvedovsky at 212-780-1900. > About Stanton Crenshaw Communications > Stanton Crenshaw Communications (http://www.stantoncrenshaw.com) is a > full-service, mid-sized strategic public relations firm with strong > specialty expertise in financial services, healthcare, technology, > business-to-business, public affairs, corporate communications and > brand marketing. Led by public relations veterans Alex Stanton and > Dorothy Crenshaw, the firm is headquartered in New York City and > employs 50 top industry professionals. > MAKE YOUR OPINION COUNT – Click Here > http://tbutton.prnewswire.com/prn/11690X44945097 > SOURCE Stanton Crenshaw Communications > /CONTACT: Helen Medvedovsky, +1-212-780-1900, ext. 534, > /Web site: http://www.stantoncrenshaw.com/
Response:
In this instance only a single small paragraph of a 7k message was on topic. Why not just include a link to the entire article — Greg (Remove the ‘.invalid’ twice to send Email)
. – Hide quoted text — Show quoted text -> OK, so why do I post these "negative" stories? The bottom line answer > is to share information. As you said, the group is dedicated to > cruising. Everything I post is on-topic.